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Digital Phablet reports that Google has updated its links in AI Mode to encourage more user clicks. The search engine now includes contextual introductions for embedded links within AI Mode responses, making these links more informative.
According to Google, they are increasing the number of inline links in AI Mode and redesigning them to enhance usefulness. Additionally, short explanatory statements—called contextual introductions—are now added before embedded links, clarifying why visiting the link might be beneficial.
Here’s an example illustrating how these contextual introductions appear:
These changes follow earlier observations where Google experimented with different link formats, including hover-style inline links and anchor text links within AI responses, as promised by Robby Stein from Google months ago.
Further insights were discussed on an online forum, where users noted the increased prominence and redesigned appearance of embedded links in AI Mode outputs.
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