AI search tools are valuable for various research purposes and for quickly answering questions. However, as impressive as they may be, they are unlikely to completely replace traditional Google searches.
5
AI Searches Can Be Outdated
One major drawback of AI search tools is that their results can sometimes lag behind. For instance, when I search for specific terms, I often encounter sources that haven’t been updated in years.
On the other hand, Google frequently refreshes its content, and it’s common to find newly published articles or videos ranking at the top of the search engine results pages (SERPs). This promptness is essential for effective research. Until AI tools improve in this area, they will always be in Google’s shadow.
4
Google Excels at Fact-Checking
During a comparison between Perplexity and Google, I noticed that Perplexity provided less clear results and often led to conflicting information that I couldn’t fully trust.
In my view, Google remains the premier platform for fact-checking. It’s particularly reliable for general knowledge, giving users more confidence when verifying claims. Although Google isn’t flawless, AI tools are often prone to inaccuracies.
When I expressed why I believe Mastodon won’t replace X, I emphasized that any technology needs to attract a broad audience to disrupt established norms. While tech enthusiasts understand the potential of AI search tools, we often overlook that average users may not think the same way.
At this point, many people have heard of platforms like ChatGPT, but only a fraction have tried them (regardless of how it seems to those deeply involved in technology). Unless a significant number of users begin embracing AI search tools like Perplexity, it will be challenging for them to take the place of traditional Google searches.
Many individuals are also experiencing fatigue from the endless discussions surrounding AI, indicating that we may have reached peak AI. Its widespread adoption is unlikely if users perceive these applications as mere fads.
2
Changing People’s Habits is Challenging
Even if AI search tools did manage to gain widespread popularity, altering deeply rooted habits is difficult. For many, Google has been the go-to search engine since the early 2000s. Many users have only ever known Google and social media for information searches.
Even if you persuade a considerable number of users to switch, not everyone will budge. Just look at those who still read newspapers or watch cable TV, despite the rise of newer media options.
The only way to induce change in most people’s routines is to offer something that is easier to use and performs better than current options. I’m not convinced that AI tools can provide that level of improvement.
1
Google Offers a More User-Friendly Interface
One key factor behind Google’s popularity is its user-friendly design. The interface is intuitive; all you have to do is type in your query and press Enter to receive your search results. These results are displayed in an easily navigable format. This simplicity is why Google stands out from most other search engines.
In contrast, using AI search tools involves a learning process. Users must become familiar with conversation starters and navigate somewhat clunky interfaces, which creates an additional barrier for many in considering a switch to an AI search platform.
AI search applications certainly have a role in the search landscape, but they are unlikely to completely usurp traditional Google searches. Google is simply more user-friendly, and many users have developed lifelong habits around it. While AI search may take over certain functionalities, it isn’t an outright replacement for everything.
