One big change to be appearing in this New Year 2021 is this latest law regarding data privacy named as CCPA (California Consumer Protection Act). Also, its effects can be observed way ahead of the Golden State.
What is the California Consumer Privacy Act (CCPA)?
The CCPA of California and the EU’s GDPR (General Data Protection Regulation) are both considered as equal. The law was signed by Gov. Jerry Brown in the last year. It will grant California residents with new consumer protections and privacy rights. It will come into effect today, at the midnight on 1st January 2020. Moreover, if you aren’t residing in California, it can still impact you.
Things to know about CCPA
The ones residing in California will possess the right to get the information about which of their personal data will be collected and they would also be able to get that info omitted.
The residents can request the right to use for their personal data.
The Californians can get to know about the places where their information would be utilized, with whom it is sold or shared with and can also decline to send the data to any third party.
The users won’t note the change on an everyday basis. Although, at the backend, there is a different law present regarding the usage of your information by organizations.
If you deal in terms of business with the Californians, the CCPA will affect then too.
Do you contain more than 50 percent portion sales revenue from the Californian data? Do you deal annually generating more than $25 million revenue? Or does it require processing the data of more than 50,000 Californians? If yes in all these circumstances, your business is a CCPA compliant.
Facebook is performing the minimum in putting up with CCPA at the moment. Ryan Mac, Buzzfeed reporter shared the way of social networks in making it complicated for the users to benefit from the consumer protection law.
Federal Law in the U.S. makes it convenient for consumers and businesses by setting up a single data privacy set that governs the entire nation.