Bose Raises the Bar with Its Sleekest and Smartest Lifestyle Collection

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Bose has unveiled the new Lifestyle Collection, featuring three high-end audio devices designed to operate independently or seamlessly work together: the Lifestyle Ultra Speaker ($299), the Lifestyle Ultra Subwoofer ($899), and the Lifestyle Ultra Soundbar ($1,099).

These products deliver premium sound quality encased in stylish materials that can also enhance your home decor. Pre-orders are currently available on Bose’s official website, with official availability starting May 15.

What exactly do these speakers bring to the table?

The lineup’s entry point is the Lifestyle Ultra Speaker ($299), a compact smart speaker that exceeds expectations. It is equipped with three drivers—two positioned front-facing and one aimed upward—to produce a broad soundstage. Powered by TrueSpatial and CleanBass technologies, it offers rich sound from a small device that can sit effortlessly on a nightstand. You can also pair two for stereo sound. An exclusive Driftwood Sand finish featuring a solid oak base is available for $349.

The Lifestyle Ultra Subwoofer ($899) pairs directly with either the Ultra Speaker or the Soundbar, providing deep, controlled bass that remains clear even at high volumes. Essentially, it’s a bass module that enhances low-end frequencies and can be used with a Bose sound system for richer audio.

At the top of the lineup is the Lifestyle Ultra Soundbar ($1,099), marking Bose’s first major redesign of its soundbar in over ten years. It includes nine drivers, such as two up-firing units and twin PhaseGuide speakers, supporting Dolby Atmos and delivering immersive three-dimensional sound without requiring additional accessories.

For those who want to connect the soundbar to their TV to enjoy movies or streaming content, it features SpeechClarity and CustomTune technologies that optimize vocal clarity and adapt the sound to your room’s acoustics.

All of these products are compatible with Google Cast, Apple AirPlay, Spotify Connect, and integrated Alexa+. As the premium home audio market becomes more competitive in the U.S., Bose’s embrace of cross-brand multiroom grouping indicates a clear move toward maturation within the industry.