Why Did Google Shut Down Stadia?

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As you have heard, Google is finally shutting down its cloud gaming service, stadia, on January 18, 2023. But why is Google doing it?

Reasons for Shutting Down Google Stadia

Let’s see what risk factors drove Google to shut down such an excellent service.

1. Lots of Competitors

As many competitors are getting into the cloud gaming game, google sensed that it is time they should be out of it due to lack of interest.

Competitors include;

• Amazon Luna
• Xbox Game Pass
• GeForce Now
• Logitech’s New Gaming Service and many more

With all of them having a competitive price tag, that’s something Google finds less attractive to compete within the gaming space.

2. Internet Issues

Stadia required an internet connection with a downloading speed of 25MBPS, which is not practical. It might be usable in the North American and European regions, but it is not applicable in areas where the internet is not so strong.

Users from the rest of the world become highly uninterested due to laggy gameplay.

3. No Future

One of the main reasons for shutting the cloud gaming service is that google wants to invest in a place where there are few players, such as AR (Augmented Reality), Cloud Computing and AI (Artificial Intelligence).

Service like cloud gaming is highly competitive and requires total attention. And that’s the reason why Google thought it was a good time to step out of a highly competitive space.

This is something not new for the company as well as the people. Google has killed several projects right after their initial release years. Recently, Google has also shut down the stadia store. 

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