Google is finally rolling out a search update to fight paid and affiliate links. It will be completely rolled out in two weeks.
Paid links are a strategy that many companies use to get backlinks from different websites to boost ranking on Search.
Google has always been concerned about fighting the paid links, which boosts the websites to take advantage of the free organic traffic.
Paid links will cause your website to rank lower now!
Google affirmed that the websites that actively do Guest posting Paid to link and link insertion will see a dramatic drop in their rankings.
Website owners get a great number of guest post requests, where people usually ask for a backlink in return for a paid link.
While the majority of the paid links put emphasis on not marketing a “paid link” as sponsored.
But with the algorithm update, the companies actively participating in backlinking strategy will lose lots of their stake on Google search.
Got any questions? Feel free to comment below.