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The White House established a TikTok presence on Tuesday, despite President Donald Trump allowing the Chinese-owned platform to stay active in the U.S., even though legislation still mandates its sale.
“America, we are BACK! What’s up TikTok?” announced a caption on the account’s debut post, a 27-second video on the popular short-video app.
Within an hour, the account had gained approximately 4,500 followers. In comparison, Trump’s TikTok account boasts 110.1 million followers, though his most recent post was on Election Day, November 5, 2024.
TikTok is owned by ByteDance, a China-based internet company.
A federal law requiring TikTok’s sale or banning it for national security reasons was slated to take effect just before Trump’s inauguration on January 20.
However, Trump, whose 2024 campaign heavily relies on social media and has expressed fondness for TikTok, paused the ban.
In mid-June, he extended a 90-day deadline for the app to find a non-Chinese buyer or face banning in the U.S. That extension is set to expire in mid-September.
Although Trump initially advocated for banning or divestment, he shifted his stance—believing that TikTok, with nearly two billion users worldwide, helped him garner support among young voters during the November election.
His official TikTok account on X (formerly Twitter) has 108.5 million followers, but his preferred platform remains Truth Social, which he owns, where he has 10.6 million followers.
The White House’s official accounts on X and Instagram have amassed 2.4 million and 9.3 million followers, respectively.
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