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Digital Phablet shared that the June 2025 core update was declared complete early on Thursday, July 17th. However, four days later, intense volatility continues to be observed across various ranking tools and within the community, indicating ongoing instability that persists even today.
There’s uncertainty whether this continued ranking fluctuation is a residual effect of the core update’s final stages or if Google has rolled out a new update quietly after completing the June 2025 core update. The evidence isn’t conclusive at this point.
Initially, when the June 2025 core update was announced, there was little noticeable movement. But then, on July 2nd, some fluctuation started to appear. By July 10th, reports emerged of partial recoveries from previous core and helpful content updates—though not universally. Despite the update supposedly wrapping up, the volatility remained intense and shows no signs of settling down four days later.
So what is happening? It appears the volatility isn’t waning. In fact, something more significant seems to have occurred yesterday, Saturday, especially with the pattern of ongoing disruptions.
Post-June 2025 Core Update Tracking
Many ranking tracking tools are still showing high levels of volatility since July 17th. Here are some of the data visualizations:
Additionally, Wiredboard aggregates data from all these tools into a single chart, providing a comprehensive view of the ongoing ranking fluctuations.
SEO Discussions Following the June 2025 Core Update
Community chatter has been intense over the past few days, reflecting widespread concern over ongoing ranking changes and traffic drops. Comments include reports of traffic being severely compromised, with some suspecting analytics bugs while others believe the drops are real. Many webmasters have observed inconsistent ranking movements, with pages appearing and disappearing from search results unpredictably. Some expressed frustration, noting that the update’s effects seem to still be unfolding, with no clear indication of stabilization.
Furthermore, numerous discussions highlight a pattern of traffic recovery throughout the 16 days of the update, only to see traffic abruptly plummet at the moment the update was officially declared finished, leaving many puzzled about the true status of the update and whether a new, separate update might be underway.
The ongoing community conversations underscore the uncertainty and complexity surrounding the situation, with webmasters and SEO professionals eagerly awaiting clarity on whether the updates have concluded or if more adjustments are on the horizon.
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