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Digital Phablet has announced that Google will start highlighting account issues related to Vehicle ads’ data quality within Google Merchant Center starting in mid-April 2026.
Google emphasizes that this effort aims to ensure vehicle listings meet Google’s data quality standards. They will review both the submitted vehicle data and the corresponding website content for every vehicle added to the account.
If the vehicle data in your source feed doesn’t align with the details on your landing pages, your listings may be disapproved. The Merchant Center’s account issues section will specify the nature of each problem and instructions for fixing it. To keep your listings approved and active, it’s important to regularly check and address any warnings shown in the account issues area.
Examples of common data quality problems include:
Availability discrepancy:
Your vehicle’s availability status must be clearly visible on its description page.
Guidance on resolving this can be found by reviewing the available resources on how to fix vehicle availability mismatches.
Condition mismatch:
The condition attribute specified in your data should match the condition shown on your vehicle’s description page.
Instructions are available to help correct condition mismatches.
Pricing mismatch:
The price you list in your product data must match the cost displayed on your vehicle’s webpage.
Guidance on fixing pricing issues can be found through detailed resource links.
Mileage mismatch:
The mileage figure in your data should align with what’s displayed on your vehicle description page.
Resources are available to assist with resolving mileage mismatches.
Vehicle information inconsistencies:
The VIN, brand, or model specified in your data must match the details on your vehicle’s landing page.
Step-by-step instructions on how to correct mismatched vehicle information are provided in the relevant support articles.
Landing page issues:
The URL fields such as link_template, link, or ads_redirect must contain the correct and expected URLs for your vehicle landing pages.
Guidance on fixing landing page URL errors is included in the help resources.
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