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A new feature called Asset Studio appears to be rolling out in a beta version to select advertisers within Google Ads. This tool was initially announced by Google during the Google Marketing Live event several months ago. Now, some users are reporting access to it directly in their Google Ads accounts.
This was shared by Govind Singh Panwar on social media, where he noted that the feature appears under the “Tools” section in Google Ads. He mentioned that Asset Studio enables users to create and personalize images using Google AI technology and manage their existing assets.
Screenshots provided show the interface and how the Asset Studio might look, including options for image creation and management. The accessibility of this feature seems to be limited at the moment, with discussions happening on various forums about its availability and potential benefits for campaign creatives.





