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The sales of several leading automotive models in China experienced significant declines last month, including vehicles from top manufacturers like Nio, Changan Automobile, and others.
The Lumin, a compact car priced at under CNY100,000 (approximately USD14,160), witnessed a 44% drop in sales to 11,744 units in November compared to the previous month. This was the largest decrease in units sold among over 139 car models that each exceeded 3,000 units sales last month, according to automotive industry data platform Dongchedi.
Sales of Nio’s Onvo L90 almost halved to 5,950 units, while Deepal Automotive Technology’s S07 decreased by 56% to 3,819 units. Additionally, Geely’s Xingyue L and Binyue, SAIC-GM-Wuling’s Wuling Hongguang Mini EV, and Jetour’s X70 each sold about 4,000 units fewer than the month prior.
Models like Great Wall Motor’s Haval Menglong plug-in hybrid, Leapmotor’s C16, and Geely’s Galaxy Xingyao 8 PHEV each saw monthly decreases of over 3,000 units. In contrast, certain models from other brands saw a rise; Leapmotor’s new Lafa5, for instance, sold 7,397 units in its first month, an increase from previous models like the B10, which gained 1,301 units month over month. Nio’s ES8 saw an uptick in shipments, reaching 10,689 units in November from 6,703 in October, and Deepal Auto’s L06 jumped to 3,257 units from just 608.
Meanwhile, sales of Dongfeng Nissan’s N7 declined by 39%, totaling 4,016 units. Xiaomi’s SU7 also experienced a continued decline, falling to 12,520 units last quarter from a peak of 24,410 units in July.
Overall, retail passenger vehicle sales in China decreased by 8.1% last month, reaching 2.23 million units, compared to a modest 0.5% decline in October, according to data from the China Passenger Car Association released on December 8. Industry analysts predict that next year will see even more intense competition, leading to further market consolidation.
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