Amer Sports China Revenue Surges 47% in Q3 Despite Arc’teryx Firestorm

Amer Sports, owner of brands such as Arc’teryx, Salomon, and Wilson, experienced a 47% increase in third-quarter revenue from the Chinese market despite recent public criticism over a fireworks display in the Himalayas organized by Arc’teryx two months prior. The company expressed continued confidence in the Chinese market.

During the three months ending September 30, China generated $462 million in revenue, ranking second only to the broader Asia-Pacific region, which saw a 54% growth, according to the company’s earnings release yesterday. For the first nine months of the year, revenue from China reached $1.3 billion, marking a 44% rise.

“Sales of Arc’teryx in China were softer at the start of Q4 but have since rebounded as the weather has turned cooler,” stated Stuart Haselden, CEO of Arc’teryx, during an earnings call. “We remain confident in our brand’s position and value with consumers across all our markets.”

Arc’teryx, known for high-performance outdoor apparel and gear, partnered with Chinese fireworks artist Cai Guoqiang to stage a fireworks show in the Himalayas in China’s Xizang Autonomous Region in September. The event drew public backlash over environmental concerns and caused a decline in Amer’s stock price over several days.

“We regret our involvement and are working closely with local authorities to address the impacts,” said James Zheng, CEO of the company, during the earnings discussion. “We remain committed to our communities and consumers and are taking steps to improve moving forward.”

Net profit for the quarter rose 156% to $143 million, alongside a 30% increase in revenue to $1.8 billion, both reaching record highs for a single quarter. Amer is controlled by a consortium led by China’s Anta Sports Products.

The company’s stock closed yesterday at $33.36 per share, up 8.5%, representing a 19% gain since the end of last year.

“Based on Q3 results, we have a strong foundation to finish the year with solid growth in China,” said CFO Andrew Page. “Each of our three major brands holds a unique position in China, which appeals to a wide range of younger consumers across different segments.”

He also expressed optimism about the Chinese market outlook for 2026.