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Home » Siri’s “Honeypot”: Apple Developing Internal ChatGPT App

Siri’s “Honeypot”: Apple Developing Internal ChatGPT App

Seok Chen by Seok Chen
September 27, 2025
in AI
Reading Time: 1 min read
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According to recent reports, Apple has taken significant steps toward developing its own AI-powered chat application reminiscent of ChatGPT. Sources close to the tech giant reveal that the company has been working internally on an advanced language model designed to enhance user interaction across its devices.

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While Apple has traditionally been more reserved in adopting and promoting open AI technologies, this move indicates a strategic shift towards integrating more sophisticated conversational capabilities into its ecosystem. The internal project, reportedly codenamed “Siri Zhi”, aims to bolster Siri’s functionality by incorporating natural language understanding and generation features that can better comprehend user queries and deliver more contextual responses.

The development signifies Apple’s effort to remain competitive in the rapidly evolving AI landscape, especially as language models like ChatGPT continue to reshape user expectations in digital interactions. Although details about the application’s features remain under wraps, industry analysts speculate that it will offer a more personalized and intuitive user experience, potentially transforming the way users engage with Apple devices.

It’s worth noting that Apple’s approach to AI has traditionally been cautious, prioritizing user privacy and data security. Whatever form the new application takes, it will likely incorporate rigorous privacy protections to align with the company’s core values.

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As this project progresses, tech enthusiasts and industry watchers are eager to see how Apple’s internal innovations may influence future updates to its voice assistant and broader product lineup. For now, the development of this internal ChatGPT-like app underscores Apple’s ongoing commitment to advancing AI technology while maintaining its signature focus on privacy and user experience.

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Seok Chen

Seok Chen

Seok Chen is a mass communication graduate from the City University of Hong Kong.

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