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Internal research at Meta has revealed troubling insights into the company’s aggressive tactics to attract minors, raising serious concerns about their commitment to ethical user engagement. According to leaked documents, the social media giant has prioritized growth over safeguarding young users, employing strategies that exploit vulnerabilities among teenagers.
Sources indicate that Meta has been intentionally designing features and algorithms to increase the time minors spend on their platforms, even when it may not align with their best interests. Internally, some employees reportedly expressed reservations about these approaches, but the company’s overarching focus remained on boosting user engagement numbers, often at the expense of user well-being.
Critics argue that Meta’s pursuit of rapid growth has led to questionable practices, such as creating more addictive content and optimizing notifications to keep young users hooked. This has sparked widespread concern among parents, educators, and policymakers who fear the long-term impact on adolescent mental health.
The revelations have cast a harsh light on Meta’s corporate priorities, suggesting that maximizing profit and user engagement have often taken precedence over ethical considerations. As conversations around social media’s influence on youth intensify, many are calling for stricter regulation and more transparent business practices from the digital giants.
In response to the leaks, Meta stated it is committed to creating a safe environment for all users but has yet to publicly address specific allegations. As scrutiny increases, it remains to be seen how Meta will respond to these internal findings and what measures it will implement to better protect its youngest users.
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