During the Galaxy Unpacked 2025 event, Samsung unveiled its upcoming XR headset named Project Moohan. Set to compete against Apple's Vision Pro, this new device promises a more affordable price point while maintaining cutting-edge technology. While details were limited, there is significant anticipation surrounding its release later this year.
Samsung has a rich background in XR technology, and with the support of two major industry partners, Project Moohan is expected to pose a serious challenge to competitors like Apple and Meta, creators of the Quest 3 headset.
Samsung’s XR journey
Although it may appear that Samsung is hastily developing a headset to rival Apple's Vision Pro, the company has a history of VR advancement, starting with its GearVR system back in 2015. Fast forward to Galaxy Unpacked 2023, where Samsung first hinted at collaboration with Google and Qualcomm on its XR headset.
As 2024 approached, Google introduced Android XR, announcing that Samsung's Project Moohan would be the first headset compatible with this new software. Android XR is poised to support smart glasses as well, unlocking a myriad of possibilities for Samsung to incorporate AI and camera technology into future devices.
Updates on Project Moohan
Named after the Korean word for infinity, Moohan embodies the limitless opportunities presented by blending virtual and physical realities. With capabilities for immersive gaming and mixed reality experiences, combined with advanced generative AI possibilities from Google’s Gemini, the potential impact of this headset is considerable.
Tech journalist Mishaal Rahman recently shared images of Project Moohan on social media, showcasing a design reminiscent of Meta's Quest Pro but with a sleek light gray finish that imparts an elegant touch.
Here’s a look at Samsung’s Project Moohan XR headset!
This will run Google’s @Android XR software! pic.twitter.com/v2cFI0DjXg
— Mishaal Rahman (@MishaalRahman) January 22, 2025
Samsung’s XR headset aims to compete directly with the Vision Pro by utilizing a sophisticated interface and impressive 4K microOLED displays. It will be equipped with an array of cameras and sensors to track movement, hand gestures, and environmental interaction effectively.
To meet these demanding specifications for sensor accuracy and high-definition 3D displays, Samsung is relying on Qualcomm’s expertise. The Snapdragon XR2+ Gen 2 promises improved performance in graphics and AI capabilities compared to the Snapdragon processor found in Meta’s Quest 3 devices.
Samsung’s smart eyewear
According to a report from The Verge, Samsung's CEO TM Roh has hinted that smart glasses are on the horizon. Although specific details remain scarce, there are two notable directions the company might pursue.
One possibility involves launching a competitor to Ray-Ban’s Meta Smart Glasses, potentially powered by Qualcomm’s Snapdragon AR1 Gen 1 chip. These smart glasses might leverage Google’s Gemini for multimodal input, employing the same camera for AI functionalities and hands-free photography or video recording.
A more ambitious direction could see Samsung develop smart glasses featuring a heads-up display, allowing users to check notifications, navigate directions, and receive AI-generated responses. While the market for affordable AR glasses is still developing, it is an exciting prospect that Samsung is entering the field to aid in this progression.
Although detailed information concerning XR initiatives was limited, the year ahead looks promising for AR and VR enthusiasts. For those interested, don’t forget to catch up on everything announced at Samsung Galaxy Unpacked 2025 and learn how to reserve the cutting-edge Galaxy S25 Ultra.
