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Apple Events draw on an average of 2.7 million viewers. Here are the 7 tricks they actively use in their events.
Recently, they used a bold rainbow on a bright sunny day to divert the viewers' attention.
Recently, they used a bold rainbow on a bright sunny day to divert the viewers' attention.
Apple uses vivid colors so that they can have the attention of their users continuously.
They use different music for different products so people can relate to that sound when they hear it somewhere.
They do not hire any celebrity or influencer to launch their products. Instead, they hire experts who can give in-depth details in easy words.
After a small intro before the launch, they show an extended advertisement version of that product to give more information.
People they show in the advertisements are often seen wearing clothes that have a similar color to the product, giving them a reason to relate the product to their daily life.